Publicis Groupe Acquires Lotame l Expanded Global Identity Footprint · Read Release

Products
- - - PRODUCTS
- - - Spherical Platform
      
      Get data empowered with orchestration, enrichment, insights & activation capabilities.
  - - Addressable Audiences
      
      Unlock reach with Curated Marketplaces and Lotame Data Exchange marketplace.
  - - Data & Identity Services
      
      Standalone services help marketers understand consumers and advertise more effectively.
Capabilities
- - - Capabilities
- - - Audience Creation and Modeling
      
      Segment customers, find patterns, and create lookalikes.
    - Audience Enrichment
      
      Tap into a richer view of customers and prospects.
    - Audience Insights
      
      Get the intel you need to impact consumer experiences.
  - - Curation
      
      Find your audience in surprising, less crowded places.
    - Collaborations: Insights & Targeting
      
      Expand data sources to unlock new insights and targeting.
    - CTV Targeting
      
      Engage specific audiences on streaming video.
  - - First-Party Data Onboarding & Management
      
      Connect, enrich, analyze, and segment offline and online data.
    - Identity Resolution & Activation
      
      Identify unique users across various channels and devices.
    - Revenue & Monetization
      
      Convert valuable data into advertising revenue.
Partner Connections
Resources
Company
- - - Company
- - - About Us
      
      Learn more about our 19 years of data and tech experience.
  - - Events & Webinars
      
      Join us and get all of your questions answered, live.
  - - Careers
      
      Grow your career at Lotame and join our trailblazing “Lota-Family.”
  - - Lotame Named to TMW’s Top 10 List of Most Innovative Companies in Marketing Technology
      
      Read more
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Events & Webinars

Connect with Lotame experts across the globe

Explore our events calendar to discover upcoming opportunities to connect with Lotame’s team of data experts at industry events and webinars worldwide. Whether you want to learn more about our data solutions, discuss industry trends, or simply grab a coffee, we’d love to meet you. Let’s get Data Empowered together.

Explore Lotame’s Whereabouts

Let’s connect at an upcoming event! events@lotame.com

Retail MediaX

May 13, 2025

London, UK

eTail Asia

May 14-15, 2025

Singapore

Campaign Media360

May 20-21, 2025

Brighton, UK

IAB Conecta

May 22, 2025

Mexico

Featured Event

Programmatic Pioneers

June 5-6, 2025

London, UK

Speaker

Booth

Join Lotame’s Chief Growth Officer Alexandra Theriault for a panel discussion “Maximising contextual engagement”. How can you use contextual advertising technologies to boost audience interaction and enhance attentiveness, achieving peak receptivity in your campaigns—all without relying on third-party cookies?

Cannes Lions

June 16-20, 2025

Cannes, France

MAD//Fest

July 1-3, 2025

London, UK

Speaker

ATS Singapore

July 2, 2025

Singapore

Brand 100

October 13-16, 2025

Cancun, Mexico

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Customer Stories

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