The right experience matters
The stakes have never been higher for brands as the margin for error evaporates. The best kept secret to winning with data is out of the bag. The right experience to guide you is everything.
Solutions for marketing’s toughest data challenges
LOTAME DATA EXCHANGE
Missing regional differences and consumer nuances can sink advertising campaigns.
Access the rich, accurate data you need for enrichment, insights, targeting, and more from the world’s trusted marketplace.
SPHERICAL PLATFORM
There’s good data across your organization, if unreachable.
Spherical data collaboration platform helps marketers connect, enrich, and activate audience data for unlimited addressability and unfettered advertising performance.
Interoperability to meet your full data needs
With more than 100+ connections, we make it easier for you to work with the partners you choose.
Customer Story
America’s #1 egg brand turns inconsistent & loyal shoppers into a first-party data advantage
There are smarter, faster, easier ways to win with data
Lotame empowers digital marketers with powerful capabilities to drive the advertising outcomes you want.
Get all the upside of advertising via Private Marketplace (PMP) minus the operational headaches with Data Empowered Curated Marketplaces
Expand and enrich your target audiences with scalable, trusted partner data
Safeguard addressable advertising and measurement with the market leader in identity
Connect fragmented marketing and advertising data for a panoramic view of customers
Deliver high-impact video ads to your existing or next best customer in the fastest-growing major ad channel
Expand audiences for prospecting and monetization with trusted data sources, AI/machine learning and lookalikes
Easily compare audiences, create charts, and improve decision-making
Collaborate directly with data providers and media owners in a privacy-safe way
Media owners show off your high-value traffic by creating the first-party audiences that buyers can’t get elsewhere
Smart marketers around the world choose Lotame
We know data better than anyone
20 years of earned data expertise delivers trusted, verified audiences with scale across 24 countries
We work with everyone
Collaborators to the core, we partner with all major players across adtech, social, CTV, and more to remove any/all friction
We’re in it to win it for marketers
Longstanding, egoless relationships built on service, integrity and honesty are a point of pride
Trusted by agencies and brands across the globe
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